PriMe is a marketing training programme tailored to the pharmaceutical industry.

Developed BY the industry FOR the industry with a Steering Committee of senior industry personnel, it was launched by the PM Society in 2005 to address the specific needs of pharmaceutical marketers.

Thanks to its modular approach, PriMe offers flexible training options based on delegate needs, whether for a basic grounding in the principles and practices of marketing or the need for more specialist, strategic or leadership skills.

The PriMe programme consists of a number of marketing and leadership modules that are revised and updated on an ongoing basis to keep pace with the ever changing environment.

PriMe training courses, delivered with our partner, red kite consulting group, are designed to be interactive and engaging. Through a combination of plenary sessions, interactive workshops and hands-on application in a Case Study environment, we ensure that learning can be applied immediately to your role.

Click here to find out more about PriMe.